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daari GTM plan

Status: executing (2026-08-26)
Spine: Approach C — public launch for stars + installs now. License is Apache 2.0 (ADR-0016 / #227).
Say open source / local-first. Do not describe the current license as source-available.

KPI

Unique GitHub viewers and real pip / Compose installs. Stars are a lagging signal. Clone counts are not a KPI (CI and the local watchdog inflate them).

Always-on engine

Mirrors the auto-dev loop. The machine never sleeps on measure and draft. A human publishes anything that is not first-party (this repo, docs site).

Loop Cadence Machine Human
Measure Weekly (Mon 14:00 UTC) gtm-scoreboard.yml runs python scripts/gtm_scoreboard.py --report --check-drought → auto-merging PR with SCOREBOARD.md + REPORT.md; files a gtm,regression issue on a viewer drought (#229, #1223) Read the week
Draft On each release / notable merge #232 shipping note Edit tone
Publish (owned) When a draft is ready Open a PR Merge
Publish (HN / Reddit / PH / X) Calendar below Drafts in launches/ You post. Stay in comments 6 hours.
Listen Daily Search queue (later) You reply in Discussions (templates)

Never: buy stars, auto-comment, upvote bots, unattended Reddit/HN posts, scrape-and-DM.

90-day calendar

Window Work Exit
Days 0–3 Listing + honest README + scoreboard + these drafts Stranger can explain daari from the repo header
Days 4–10 Proof pack — link existing vs LiteLLM bench; finish #173 A Show HN comment has a numbers page
Days 11–18 Post localllama.md and cursor.md ≥200 unique viewers in a week (baseline was 8)
Days 19–25 Show HN Tue–Thu morning ET Long thread or front page; 50–200 stars is a good first hit
Days 26–40 Product Hunt after HN dust; #231 compare pages Search “local llm router cursor” shows us
Days 41–90 Weekly shipping note + scoreboard. Kill channels that only produce CI clones Trailing 7-day unique viewers stay above 50

Commands

python scripts/gtm_scoreboard.py              # refresh SCOREBOARD.md
python scripts/gtm_scoreboard.py --check-drought   # exit 2 if unique viewers (14d) == 0

Cloud autodev-cycle will not pick GTM issues until #226 (CURSOR_API_KEY).